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Bottle half full for female entrepreneur disrupting $700M drinks sector and enrolled in the UWA Business School MBA.
Suzanne Dodds has been a small business owner for 16 years, and was a senior manager at Appco Direct, a marketing and advertising company under the Cobra Group, known for manufacturing the McLaren GT race cars.
She enrolled in the MBA at Perth based UWA Business School, one of Australia’s finest, this year.
Before that, Suzanne was managing her start-up, Call a Cooler Pty, in Melbourne. Call a Cooler Pty was founded in 2007. It provides water coolers under an environmentally conscious ethos. The venture has sought to shake the Australian bottled water industry, growing to become one of Sydney’s fastest growing water filtration businesses, as the nation’s start-up scene begins to warm.
The bottled water market in Australia is worth $681 million, with approximately 34 businesses operating in the sector, according to figures from IBISWorld, a market research firm.
Prior to launching the venture, Suzanne was a country head for Appco Direct, based in South Korea. Within a year of arriving in Seoul, she had turned over $30 million and had grown the unit from three to 160 employees.